The Business Warrior - Gary Gagliardi & Sun Tzu

The Business Warrior

By Gary Gagliardi & Sun Tzu

  • Release Date: 2012-02-28
  • Genre: Small Business & Entrepreneurship

Description

Two books in one! The complete text of the only award-winning English translation of Sun Tzu's "The Art of War" (not the fragmentary public domain works) PLUS a special line-by-line adaptation apply the concepts in the text specifically for those starting and building their own business.

This books distills the lessons from Gagliard's popular management, sales, and marketing book on the application of Sun Tzu's strategic principles into a single volume. The complete text of The Art of War is presented one stanza at a time with our Business Warrior line-by-line adaptation following to each stanza. The books Foreword and Introduction explain the basics of Sun Tzu's system in terms a small business person can readily understand. Following Sun Tzu's text exactly, this book lays out an effective strategic approach to making a new enterprise successful.